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Beep!

Beep! is a digital auto club with a mission to make owning and using a car more enjoyable, simpler and cheaper. The Beep! auto club is based within a mobile app. Users are able to access useful utilities and tools such as services for insurance, roadside assistance, navigation and many more. It was apparent from the initial meetings that Beep! required a white label presentation to engage and inform potential investors about their global driver engagement platform. This presentation needed to be accessible and easily editable to the client, therefore Figma was used in combination with Google slides. Using these two programs enabled edits to be made by the client and actioned as necessary.

The visual identity was brought to life through the use of illustrative graphics and imagery, whilst using infographics and graphs for the more informative areas. Bespoke mobile visuals and iconography were also created for Beep! These aligned well with the brand and helped to further enhance the visual experience, as well as explaining how the app functioned.

Deliverables

Figma template
Google Slides

Credits

Agency - Silverback®
CD - Malcolm Gilbertson

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